I don’t have “insider knowledge” on this subject, but I think there are a few reasons:
In Switzerland, everything is (almost) more expensive than in comparison to other countries.This starts with people. A full-time employee usually costs the company at least 4,000 CHF. The median wage (2014, gross) was 5,907 CHF for women and CHF 6,751 for men. [1 The median wage in Germany is comparatively 2,990 € (approx. 3,588 CHF (exchange rate 1.20 CHF = 1€)). [2 This is about 2-3,000 CHF less. Switzerland is also in third place on the table of the median annual disposable income – Germany/France about 7,000 dollars lower.[3 In other words, in Switzerland the wage is much higher.
To finance a higher wage, it is not enough that you are only productive and efficient, as an entrepreneur you also have to pay more.At the same time, all other costs are higher, insurance, rents, public transport, etc. Food is more expensive in Switzerland because you have higher expenses.In particular, personnel and rental costs are certainly higher than in neighbouring Germany.
The SKS (Foundationfor Consumer Protection) is committed to protecting consumers and benefiting from cheaper import prices from abroad.Various hurdles, such as “import agreements or bans on parallel imports“, make it difficult for Swiss companies to offer products as expensive as they do abroad.[4 For some importers or foreign dealers also charge higher prices, as, although in another industry, but the hefty buses of the WEKO to BMW show. [5 Before and again in the case of the minimum euro exchange rate, some prices have fallen. In principle, prices are in the hands of companies and the free market.
The Big Mac index should affect the purchasing power of a country orin which compares the price of the Big Mac (and other foods) in different currencies and countries. The figure for Switzerland is about 25-30% higher than that of the USA (the comparative figure). [6/7 Switzerland has a high purchasing power.
(Over)rated Swiss franc.In recent years, the value of swiss francs has risen sharply.Previously, one euro was once worth 1.50 CHF (2008), today around 1.16 CHF (Nov, 2017). As a result, price adjustment lagged behind (no one wants to earn less), so that it seems expensive for foreigners and tourists.
Values of the Swiss: Many Swiss, although some regularly “travel” to Germany, attach great importance to quality. You pay attention to where the product comes from and who produced it.Many people just like to go shopping in the two orange supermarket chains. From an early in the making, you have built a relationship with one (or both) of these stores. Of course, for such an attitude you also need the necessary income and not everyone here is rich.
I am aware that there is an explicit question here about food.But not everything is more expensive here. Electronic devices or luxury goods, such as Swiss watches, are often cheaper than abroad.