Not least SAIC Motors and Nanjing Motors.In the early 2000s, these two companies gave the British MG Rover hope for a financial injection that never came… and when MG Rover finally went bust, they bought the remains from the insolvency administrator, with the idea of developing the new Rover model (in development for years, stalling due to the company’s precarious situation) and then marketing it itself.
However, there was a catch.The rights to MG Rover’s trademarks were dispersed. At the time, Land Rover, formerly a sister brand of MG and Rover, belonged to Ford. And to protect that brand, Ford also acquired the trademark rights for the name “Rover”. (Today Land Rover, together with Jaguar, is part of the Indian group Tata Motors.)
Nanjing got the MG brand.
SAIC come up with something.From the Rover brand:
the “brand” Roewe:
Rover’s top model, the 75, was manufactured and marketed in China under the name Roewe 750.
The Rover 75
The “Roewe” 750 in the first version
Both companies, SAIC and Nanjing, initially produced rover cars in China for the Chinese market.
But the Chinese government forced them to cooperate and merge.
They took Rover’s plans for the new car, which should have saved Rover.This became the MG 6.
The MG 6 GT
So rovers are now designed by the English, built by the Chinese and screwed together in England under the old British brand MG.
At least these cars, made for the British market and with DNA from the old Rovers 鈥?ultimately a combination of BMW and Honda 鈥?have a reasonably good reputation.
But the cars in China against it?
They manage to get a zero-star impact test rating.
Here is a comparison between the Chinese manufacturer Brilliance and BMW:
That’s why I’m still a fan of Rover and would be eager to test an MG (which is still only available in the UK).But the Chinese participation makes me fear…